Copy And Content Play A Major Role In Communication
The power of technology and the internet has made it pretty impossible for people of the (now last) decade to not be bombarded with information. From social media to sixty-word news apps, to advertising slogans becoming our jingle while driving to work, content is thrown at us every single day in new creative ways. How else would you know that your regular shampoos have sulphate and apparently they aren’t good for you? Or reiterate the idea that every friend is important (har ek friend zaroori hota hai). Hence, talk more, since your service provider is backing you up.